About

I am currently employed as Senior Manager: Content Marketing as part of the Connected Video unit within MultiChoice.  Connected Video is the OTT video arm of MultiChoice and runs the Showmax and DStv Now internet TV services in Africa.  I head up content marketing for Showmax and DStv Now.

I’ve been responsible for relaunching the Showmax blog,  recruiting a team of content marketing specialists, and running more than 30 native advertising campaigns with leading publishers and bloggers.

With more than 10 years experience in content marketing, I am also the director of Vast Collective and worked as a content strategy consultant for two years before joining MultiChoice full time in July 2018.

Previously, I was employed by New Media Publishing in Cape Town as the senior editor on the Vodacom account. I was involved in a number of different content marketing projects, including editor of Vodacom now! – a technology website.

On the photography front, I have contributed images to a number of books, been published in magazines and newspapers and have worked as a photographer at weddings and various events. While I’m not actively working as a photographer, I still enjoy taking photos when I can.

If you’d like to get in touch, please send me an email on hello@lauracooke.com, or find me on LinkedIn.